Stakeholder engagement

Interaction with our external and internal stakeholders is a critical part of our operations and success. We invite anybody with an interest in what we do to enter into dialog with us and provide feedback. It is very important for us to continuously improve our way of working and enhance performance. The table below lists some of our most important stakeholders and how we engaged with them in 2015.




  • Face-to-face meetings and other contacts
  • Exhibitions and trade shows
  • Customer service satisfaction survey
  • Website, e-newsletters, social media
  • Joint product development projects
  • Sustainability reporting
  • Focus on improving response time to inquiries and overall customer service
  • Sales tools training







  • Face-to-face meetings
  • Supplier performance  evaluations
  • Joint projects in supply chain, product development, cost reduction and sustainability 
  • Sharing of short and medium term supply needs
  • Supplier Relationship Management process continued
  • Working capital and supply security agreements
  • Corrective action plans







  • Performance management process
  • Employee surveys
  • Training programs
  • Behavioral Based Safety programs
  • Intranet, videos, information sessions, internal magazine
  • Cooperation and dialogue with unions and employee representatives at local and Group level
  • New business structure
  • Employee survey 2015 indicated that recent and future developments as well as trust in top management have become more positive, albeit still requiring improvent  
  • Concern over efficiency in decision making, collaboration between teams, employer image, and rewarding fairly







  • Full-year and interim financial reports
  • Quarterly result briefings
  • Stock exchange and press releases
  • Website
  • One-on-one meetings
  • Capital markets day
  • Seminars
  • Private investor events
  • Background briefings
  • Financial performance
  • Strategic review
  • Demand slowdown in some key markets and regions
  • Fluctuations in currencies and raw material prices
NGOs & Academia 
  • Cooperation with local authorities
  • Research and development projects
  • Recruitment fairs at schools and universities
  • Open house events
  • Public hearings
  • Clean water project in Africa in-cooperation with Aalto University and Walter Ahlström Foundation
Industry Associations
  • FIBS
  • CleanTech Finland
  • Sustainability credentials of non-woven products
  • Industry support


Read more on the key issus and our responses in our Annual Report.


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